Tag: gingerbread

Santa’s Communications Consultant, Day 2: Based ON

When Santa first approached me about my new temporary job as Honorary Elf on communications consulting detail, he expressed his perplexity at a neologism that he has noticed in letters of late. “For some reason,” he told me, “people seem to have given up on”—and here, I was afraid that he would say “me.” But no—he said “on saying ‘based on.’” Phew! An idiomatic … Read More Santa’s Communications Consultant, Day 2: Based ON